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Real Estate Ventures is hosted by Pinny Lubinsky. Pinny is a young, ambitious entrepreneur that is passionate about building wealth through real estate investing. Pinny has a mission to help as many people as possible achieve financial freedom allowing them to pursue their true passions in life. He is excited to interview experienced real estate investors and professionals and have them share some of their best tips and strategies that have lead to their success.
George Roberts is a principal at Horizon Multifamily which sponsors value-add multifamily opportunities in the Southeast for qualified passive investors. He is also a founder of Walnut Grove Homes, an upscale residential construction company based in Troy, Michigan which reached seven-figure status in 2021. He is a General Partner (GP) on a 34 unit apartment near Knoxville, TN. He also owns a 14-unit apartment in Orlando, FL as a joint venture. In addition to his active multifamily investments, he is passively invested in 572 multifamily units across the United States. George is a published bioscientist with over 600 citations in the fields of genomics, microbiology and physiology as well as an award winning data scientist during his W-2 days. George is the host of “The Foundery – Where Leaders are Forged Daily!”, a podcast devoted to entrepreneurship, mindset and syndication. George enjoys public speaking and is an award-winning Toastmaster at the Club and Area level. He has an Erdős number of 5 which is a sort of “Degrees of Kevin Bacon” for scientists. He is a recipient of the 2019 Transforming Data With Intelligence award. When he is not attending to one of his many business entities, he can be found sailing Lake Erie with his wife Mary and his two boys.
Meet George on LinkedIn https://www.linkedin.com/in/georgerobertsiii/
CRE Network Zoom each Wednesday at Noon Eastern https://us02web.zoom.us/meeting/register/tZUud-6pqjIrGNSXqO4tgdPnNI3fxSzvbqQJ
Podcast: The Foundery – Where Leaders are Forged Daily! https://podcasts.apple.com/podcast/id1564663081
YouTube (Foundery Podcast and More) https://www.youtube.com/channel/UCy1TAGQ7Qf9j_ZJ_Z1wIxkA
Instagram https://www.instagram.com/mfinvestorgeorgeroberts/
TikTok https://www.tiktok.com/@georgerobertsmultifamily
Pinterest https://www.pinterest.com/HorizonMultifamily
Facebook https://www.facebook.com/george.roberts/
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Pinny is an entrepreneur and multifamily real estate syndicator; he studied business management at Fairleigh Dickinson University. He then went on to be a sales representative for a building supplies company (Dependable Plastics). He was promoted to business development manager, where he supervised and grew a sales team that grossed over 5 million annually in sales.
After meeting many successful real estate professionals on the job, Pinny was inspired and decided to begin his own entrepreneurial journey. He began in 2019 by purchasing his first real estate deal, a single-family home in Pennsylvania. Concluding that he would have to acquire hundreds of such properties to reach his goals of financial freedom, he decided that multifamily syndication would be the more efficient vehicle to help him reach his goals. Today Pinny is truly enthusiastic about multifamily syndication and has made it his mission to help as many people as possible achieve financial freedom, thus enabling them to pursue their true passions in life.
Outside of real estate, Pinny is a gym rat, loves the outdoors, and enjoys baseball, swimming, and hiking.
To connect with Pinny Lubinsky.
E-mail: Pinny@PLCapitalVentures.com
Website: https://plcapitalventures.com/.
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How It All Works
The General Partner (also known as the Operator and Syndicator) first seeks out a Real Estate market or submarket where there is a strong in-migration of people and jobs. This will ensure that there will be a strong demand of renters looking to live in the future investment property. Once the market is selected the General Partner then works on building his team which will help analyze, buy, finance and manage the property. Some important team members would be Real Estate Brokers, Mortgage Brokers, Contractors, Property Managers, Accountants, Attorneys and more. All this time the General Partner is networking with investors and learning about their investment interests and needs. The size of the deal that the Syndicator will be able to take down is determined and dependent on how much capital he can raise.
Now the deals are starting to come across the Operators desk and it is his job to underwrite them conservatively and responsibly till he finds one that looks worthwhile. The Syndicator will need to understand what kind of returns his investors expect in order to be able to underwrite deals. Many of the good deals that will get everyone the returns they desire will be value add deals. Value add is when someone buys a property that is underperforming and adds value to it in order to get it to its full potential. Luckily there are lots of ways to add value to a property! You can either increase the income or reduce the expenses or better yet you can do both. Some classic ways are to renovate the actual units and then increase the rents or maybe you can add public laundry machines in the basement area. Another option may be to have the tenants billed directly from the utilities companies for their utility usage (only if that’s done in your market). The cool thing is that just a small increase in rents end up adding a lot of value to the property. For this reason, Operators will generally try to capitalize on every opportunity possible to increase the NOI (Net Operating Income) which is one of the key metrics (along with Cap rates) used for establishing the property’s value.
Once the price is agreed upon by both the seller and buyer and the contract is signed the earnest money deposit is submitted and the due diligence period begins. During this time the buyer should be searching for any inconsistencies in the seller’s documents and reports. He is verifying that the underwriting was on target and working closely with the team to finalize the property plan and operating budget. During this time, the Syndicator will be finalizing the list of investors and explaining to them exactly where their capital is going and how and when they can expect to receive their returns. It is then the attorney’s responsibility to create an operating agreement and a private placement memorandum and assuming everyone is still on the same page the Syndicator will close on the property and take ownership.
From this point on the Syndicator is basically an Asset Manager which means the team is in place and he has to ascertain that the project and budget are going as planned as well as making the promised distributions.
Assuming that the General Partner did his homework, due diligence and hired the right management company he will now be able to manage this project in very limited time per week which will allow him to have more time to close more deals and continue building his dynasty.
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